Global Whisky Challenge

Packaging and Design Contest

Global Whisky Challenge Packaging and Design Contest

Label and packaging design are essential to Whisky sales and marketing. Retailers claim that a great design can significantly impact sales. Graphics, color schemes, font styles, and font sizes are combined to create an attractive label. Beverage producers invest thousands of dollars to make their products stand out on the shelves. How does your design stack up?

The Global Whisky Challenge will assemble a panel of nationally recognized professional graphic designers, art directors, and beverage retailers to select the best spirits packaging designs from the competition.

How to Enter

  1. Enter online

  2. Select your category

  3. Pay your entry fee – $200 USD per entry

  4. Ship entry 

    – Bottles:
    1-700/750ml 

Final Sample Delivery Date: May 29, 2026

Deadline to Enter: May 22, 2026

Judging Process

All entries are evaluated by a panel of esteemed industry professionals, including:

– Art Directors
– Retailer Buyers
– Packaging Designers

Judging takes place June, 2026, with winners receiving permanent recognition on our website.

Top Award Categories Include:

Medals will be awarded for Double Gold, Gold, and Silver awards.

• Best Packaging & Design-Single bottle or gift set
• Best Packaging & Design- Bottle Series (group of up to 8)

Winners Benefits:

• Handsome digital medal graphic
• Royalty-free artwork for use on your website, emails, and publicity
• Frameable award certificate PDF
• Featured in an upcoming 2026 article in Wine Country International ®Magazine
• Listing in our globally distributed press release.
• Featured in an upcoming 2026 article in Wine Country International ®Magazine
• Listing in our globally distributed press release.
Lagg Whiskey

1st Place (Winner of the 2024 Global Whisky Trophy)

Lagg Distillery Scotland, Isle of Arran Single Malt Scotch Whisky-Corriecravie Edition, Sherry Cask Finish

Armorik Whiskey

2nd Place:

Armorik Single Malt-Warenghem Distillerie, France
Breton Single Malt Whisky, Sherry Finish

Stranahans Whiskey

3rd Place

American Single Malt, Sherry Cask, United States

Best of Show Winners

"Best of Class" North America

W. L. Weller William Larue Weller Kentucky Straight Bourbon

Download Past Challenge Winners

To be announced in June 2026

(Click to download PDF)

Enter The Packaging & Design Contest

Showcase your brand's designs in one of the world’s top design competitions. Get in front of expert judges, elevate your brand, and earn the recognition your craft deserves.